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Shah Rukh Khan Brings Google's Gemini AI Assistant to the Masses in India
Google India has launched a campaign for Gemini, its AI assistant, featuring Shah Rukh Khan. The communication focuses on the multilingual capabilities of Gemini for users across India.
The campaign was conceptualised by Prasoon Joshi, Chairman, Omnicom Advertising India, and developed by Google with McCann India and Nirvana Films.
The films position Gemini as a conversational assistant that can respond in users' preferred languages and help them work through everyday questions and decisions.