Sounders FC Teams Up with Swire Coca-Cola, USA for Multi-Year Partnership

Sounders FC has announced a multi-year partnership with Swire Coca-Cola, USA. As part of this agreement, Coca-Cola becomes Sounders FC's Official Cola Beverage and Powerade is designated as its Official Isotonic Beverage.

The collaboration aims to create memorable fan experiences through new matchday activations, expanded beverage offerings at Lumen Field, and community initiatives throughout the Seattle region. Starting with Wednesday's home fixture against Austin FC, supporters can enjoy new Coca-Cola activations in the club's pre-match Fan Zone and increased availability of Coca-Cola beverages on matchdays.

According to Sounders FC & Reign FC Chief Revenue Officer Courtney Carter, Swire Coca-Cola, USA has deep roots in the Pacific Northwest, making them a natural partner for the club. This partnership also reflects both organizations' shared commitment to community engagement, sustainability, and world-class experiences.