Strativera Listed on Salesforce AppExchange Amid CRM Ecosystem Expansion

Strativera, a digital marketing and revenue operations agency serving mid-market and private-equity-backed companies, has announced that its Salesforce consulting practice is now listed on Salesforce AppExchange. This move gives Strativera credentialed standing across both major CRM ecosystems.

The agency already held credentials with HubSpot Solutions Partner status and Google Partner standing, each independently verifiable. The new listing on Salesforce AppExchange covers org audits and cleanup, Sales Cloud implementation, lead lifecycle design, CRM migrations, and executive dashboards connecting campaigns to closed revenue.

'Most agencies pick a CRM camp because credentialing across ecosystems is expensive and slow,' said Janae Tanner, Co-Founder and Vice President of Growth and Client Success at Strativera. 'We did it deliberately. A client's CRM decision should follow their sales process, not whichever logo their agency happens to carry.'

Strativera holds a 5.0 rating across Google, Clutch, and GoodFirms, spanning 24 Clutch reviews and 8 GoodFirms reviews. The firm has also joined the Clutch Guarantee, backing new engagements originating through Clutch with a 14-day, no-questions-asked money-back commitment.

With this move, Strativera can now provide clients with an honest answer about their CRM needs, regardless of which ecosystem they choose to use. The agency's client ratings stand at 5.0 across various platforms, and it reports more than $104 million in client-attributed revenue growth and an average 28 percent reduction in customer acquisition cost across engagements spanning over 17 industries.