Sustainability Data Becomes Crucial in Technology Purchase Decisions

The role of sustainability data is evolving in business strategy and customer purchasing decisions. It's no longer just about reporting emissions, tracking progress, and preparing disclosures.

At Cisco, the Sustainability Data Foundation (SDF) was created to provide a trusted view of sustainability information across the business. The foundation has helped support use cases across reporting, strategy, product design, go-to-market needs, and customer engagement.

Sustainability data is increasingly becoming part of how customers evaluate technology choices, alongside quality, performance, reliability, and cost. Customers want to understand not only what technology can do but also its energy, carbon, and lifecycle implications.