Skip to content
Back to Guavy Wire
Stocks

Ternus Takes the Helm at Apple: New Remuneration Structure Unveiled

Instruments
AAPL
Share

John Ternus has taken over as CEO of Apple, following Tim Cook's fifteen years at the helm. As part of the transition, Apple has introduced a new remuneration structure for its executives.

Ternus will receive a remuneration package in 2027 with a target value of around $58 million, consisting of salary and share awards. His annual salary has been increased to $3 million, and he will also receive an annual share-based award with a target value of $55 million from the 2027 financial year onwards.

The majority of Ternus's share-based remuneration will be linked to Apple's performance relative to the S&P 500. In fact, 75% of his bonus in 2027 will consist of performance-based RSUs, which will vest based on Apple's total shareholder return compared to other S&P 500 companies.

Cook, who remains executive chairman, will receive a package worth around $47 million in 2027. His annual salary has decreased from $3 million to $2 million, and he will also receive a share-based award with a target value of $45 million for the 2027 financial year.

More on Stocks

Disclaimer: Guavy is a data and market intelligence provider, not an investment adviser. The information, signals, and market analysis provided by the Guavy API and related services are for informational purposes only and are not intended as financial advice, investment recommendations, or an endorsement of any particular trading strategy. Trading in volatile markets, including cryptocurrency, carries significant risk and may not be suitable for all investors. Past performance is not indicative of future results. Users should consult with a qualified financial professional before making any investment decisions. Guavy makes no guarantee of trading profits or financial returns.

Market sentiment intelligence for apps, funds & agents

Location

729 55 Ave SW
Calgary AB T2V 0G4
Canada

© 2026 Guavy Inc