Waze Ads Expand Globally Beyond US
Google has expanded its Waze Ads platform to more countries beyond the United States. The company updated its help documents in the Google Ads center to reflect this change, stating that Waze Ads are now available across select global markets through Performance Max for store goal campaigns.
The list of supported countries includes 42 nations, including major economies such as Canada, Brazil, and Australia. This expansion follows the relaunch of Waze Ads in the US in July 2025 and its integration into Google Ads in PMax in November 2025.
The updated documents now include a list of supported countries, which can be viewed by users. The move is likely to benefit local businesses looking to increase their online presence through targeted advertising.