Wildberries Drifts into Ukraine Crosshairs
Ukraine is launching drone attacks on warehouses owned by Wildberries, Russia's most profitable online retailer. The company, often referred to as 'Russia's Amazon', has been a target for Ukraine since it began operations in 2004.
The motivation behind the attacks seems to be disrupting supply chains and causing economic losses. Wildberries' warehouse in Moscow was hit with drones last week, causing an estimated $22 million in damages.
Wildberries has seen significant growth in recent years, becoming one of the largest e-commerce companies in Russia. Its market share is around 35%, making it a major player in the country's online retail sector.
The attacks on Wildberries' warehouses have sparked concerns about the impact on supply chains and the potential for retaliatory measures from Russia.