Wix Harmony Takes Root in Google's Gemini Platform

Wix.com Ltd., an Israeli software company, has announced that its website creation tool, Wix Harmony, is now integrated directly into Google's Gemini platform as a connected app. This integration allows users to build and manage websites without leaving the Gemini interface.

The system enables users to describe their desired website through voice or text within Gemini, providing details about their business, objectives, and brand identity. The tool then generates a website on Wix's infrastructure with various features such as commerce, scheduling, payments, SEO, and security capabilities.

According to Shahar Talmi, GM of Developer Platform at Wix, 'Through this collaboration, users can now build directly inside Gemini, removing the friction of switching between tools.'