YouTube Premium Prices Rise Globally
YouTube Premium users worldwide are facing another price hike, mirroring the US price increase earlier this year. According to Google, the new prices will kick in on or after September 23, 2026. The increases vary by region but seem to be around 10-15% higher than the previous rates.
In Europe, for example, prices are rising from €13.99 to €15.99, while in Finland, they're increasing from €14.99 to €16.99. Singapore is also seeing a price hike, with family plans jumping from $27.98 to $31.98 per month.
This development comes on the heels of a recent US price hike, where prices rose by up to $4 per month for YouTube Premium subscribers.