Amaze Holdings Executes Binding LOI to Acquire BullionFX and Alchemy

Amaze Holdings (NYSE: AMZE) has announced it will acquire BullionFX's assets, including its core platform Alchemy, for approximately $155 million in stock. The proposed acquisition marks a significant expansion for Amaze beyond creator commerce and into gold-backed digital-asset infrastructure.

Alchemy is a decentralized financial ecosystem built around auditable physical gold. Its technology includes a retail and institutional platform designed for the rapidly growing stablecoin industry, as well as proprietary yield engines to power institutional products targeting competitive returns.

The acquisition comes amid a broad resurgence in cryptocurrency markets, rapid growth in volume within the stablecoin industry, renewed institutional engagement with digital assets, and continued strength in gold as a long-established store of value. Adjusted stablecoin transaction volume hit $1.79 trillion in June 2026, up 125% year on year.

The parties will work toward definitive agreements under the binding Letter of Intent (LOI). Final terms are subject to due diligence, regulatory review, approval by each party's board of directors and other customary closing conditions.