Binance Pay Expands Japan Reach with HIVEX Partnership

Binance Pay users can now make payments at millions of merchants in Japan through HIVEX^®, an interoperability framework developed by TBCASoft, Inc. This expansion allows eligible overseas Binance Pay users to spend with familiar fiat-based payment experiences. Over 48 million Binance Pay users across more than 100 countries and regions can use this feature.

This launch is part of Binance's vision to make digital asset payments accessible in everyday transactions. Thomas Gregory, VP of Payments & Fiat at Binance, said 'Japan is shaping the future of connected, cashless payments.' This integration demonstrates how established local payment networks and digital assets converge.