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Early investors rode Firmus from bitcoin to billion-dollar AI play

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Investment banking veteran Jay Johnson, former Victorian Liberal Party official David Mond, and Melbourne lawyer Alan Sheppet were among the earliest investors in Firmus, backing the company when it was a fledgling bitcoin mining venture. Their initial stake in Firmus predated its transformation into an artificial intelligence data centre developer.

In August 2020, Brisbane-based cryptocurrency firm DLTx joined the ranks of Firmus investors, followed by Bruce Madsen, the father of financier Ben Madsen. These early backers rode the company's evolution from a bitcoin-focused startup to a billion-dollar enterprise.

The shift from bitcoin mining to AI data centres marked a significant pivot for Firmus, attracting a diverse group of investors who recognized the potential in the company's changing direction. The journey from an upstart cryptocurrency miner to a major player in the AI sector highlights the strategic vision of its early supporters.

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