Latin America Surpasses US Crypto Growth Threefold in 2025

Latin America's crypto market experienced explosive growth in 2025, outpacing the US by three times. According to a report from Argentine crypto firm Lemon, monthly active crypto app users in the region grew approximately 18% year-over-year, with Brazil leading the pack with $318.8 billion in crypto value received during the year.

The country saw close to 250% growth year-over-year, driven primarily by institutional trading and clearer regulations for financial institutions. In contrast, Argentina showed a different pattern of growth, with average monthly active users four times higher than during the 2021 bull market cycle.

Cross-border payments played a significant role in this adoption, with Argentine fintech firms connecting crypto payment rails to Brazil's PIX instant payment system. This integration contributed to 5.4 million crypto app downloads in Argentina during 2025, setting a single-month download record for the country in January.