Martin Masser Joins ChangeNOW as Director of Strategic Partnerships

ChangeNOW, a crypto super app, has brought in Martin Masser as its Director of Strategic Partnerships. Masser comes from TON, where he held senior growth and business development roles. He will lead relationships with blockchain networks, wallets, fintech companies, payment providers, and other infrastructure partners.

ChangeNOW is expanding beyond standalone crypto services to a connected product where users can buy, store, swap, trade, send, receive, and grow digital assets. The company's super app strategy aims to simplify the experience of using these individual components together.

Masser's role will focus on identifying relationships that make ChangeNOW's infrastructure more complete and remove unnecessary steps from the client experience. He emphasized the importance of building partnerships that create access, adoption, and attention for the product.