RBI Unveils Crypto Trading Framework for 18 Million Customers Across 11 Markets
Raiffeisen Bank International (RBI), a 99-year-old Austrian banking group with operations across Central and Eastern Europe, is expanding its crypto offerings to 18 million customers. RBI has partnered with Bitpanda Enterprise to provide the infrastructure for digital-asset trading within banking apps.
The framework, already tested in Austria, will allow individual Raiffeisen banks to decide what products to offer and when, under local rules and customer demand. This means that some banks might only offer bitcoin and ether, while others may add more assets or savings products.
Bitpanda argues that mass adoption does not require every investor to become 'crypto-native,' and that digital assets can sit inside an existing financial relationship without requiring another app, account, or password.