Reap and Priority Pass Partner to Boost Crypto Travel Benefits
Reap, a financial technology company specializing in stablecoin-enabled infrastructure, has formed a strategic partnership with Collinson International, the owner of Priority Pass. This collaboration aims to bring premium travel benefits to digital asset customers, including crypto exchanges, Web3 neobanks, and private banks. Eligible Reap cardholders will gain access to Priority Pass's global network of over 1,900 airport lounges and travel experiences, such as spas, sleep pods, and dining.
The partnership highlights the growing importance of travel benefits in enhancing customer value and engagement. According to Collinson International's research, airport lounge access is the most desirable travel benefit, with 92% of respondents in Asia Pacific agreeing that travel rewards encourage card use. Rom Remy, SVP Commercial, APAC at Collinson International, emphasized that experiential value is becoming a key differentiator in the payments landscape.
Pablo Che Leon, Head of Customer Growth at Reap, noted that stablecoins are becoming everyday money for millions of people. The partnership extends Reap's card issuing offering into lifestyle and travel benefits, connecting onchain spending to real-world experiences. This move is expected to strengthen customer retention and bring experiential value to stablecoin-linked cards.
Reap, headquartered in Hong Kong, processed billions in stablecoin-funded transaction flows in 2025. The company employs 300 people worldwide and offers solutions such as stablecoin-enabled corporate cards and cross-border payments. More information about Reap can be found at reap.global.