SUSHI TOP MARKETING Teams Up with Utsunomiya City to Launch Digital Kappo Citizen Certificate

SUSHI TOP MARKETING, a company that provides NFT marketing support, has collaborated with Utsunomiya City to revamp its 'Utsunomiya Kappo Citizen Certificate' into an NFT-based digital format. The certificate was previously issued in paper form and recognized over 9,500 individuals who have expressed their love for Utsunomiya City.

As part of this collaboration, SUSHI TOP MARKETING has introduced the 'Kappo Mission,' which rewards participants with digital stamps for achieving specific missions, such as attending events or visiting tourist spots. These stamps can be redeemed for a higher rank on the certificate, with corresponding benefits and privileges.

The data collected through the Utsunomiya Kappo Citizen Certificate will also help the Utsunomiya Branding Alliance analyze participants' preferences and behavior, providing valuable insights for future initiatives.