The latest IPSOS poll has intensified pressure on the National Party just days before the election, as Labour extends its lead across key voter concerns. Fuel costs have surged from fifth to third place in the rankings, reflecting growing public anxiety. Meanwhile, inflation and cost of living remain the top issue, with 64% of New Zealanders citing it as a primary concern.
Labour has strengthened its position on all top-five issues, including healthcare, fuel prices, and the economy. The party's perceived ability to manage inflation rose to 38%, while National saw a smaller increase to 24%. Fuel costs saw a dramatic 14-point rise to 31%, with Labour gaining six points to 35%. Concerns about the economy fell four points to 30%, but Labour still leads National by five points.
The poll also highlighted a narrowing gap in law and order, the only top-20 issue where National remains slightly ahead. Labour gained three points to 28%, just one point behind National's 29%. The survey was conducted amid media coverage of politicians meeting with gang members, which led to one candidate's resignation. Housing, poverty/inequality, climate change, and education rounded out the top 10 concerns.
IPSOS New Zealand manager Carin Hercock noted that the results show a 'clear message' about what matters most to New Zealanders, with inflation and cost of living dominating the public agenda. The study, conducted between 19-27 October 2026, included 1008 New Zealanders aged 18 and older, with a credibility interval of +/-3.5 percentage points.