Swatch Group Stock Rises 1.95% Despite Analyst Downgrades
The Swatch Group stock closed at CHF 183.25 on September 25, 2026, up 1.95 percent from its previous close of CHF 179.75. This gain contrasted with the SMI, which ended 0.11 percent lower at 13,906 points.
The luxury sector remained in focus after analyst actions from the past five trading days. The stock's daily performance was influenced by the Swiss National Bank's policy rate of 0.00 percent and its willingness to intervene in foreign exchange markets.
Banco Santander downgraded Swatch Group from Outperform to Neutral on September 17, while Berenberg maintained its Sell rating on September 21. RBC also cut its 2027 earnings per share forecasts for Swatch Group and several luxury peers.