7 Brew Coffee Prepares to Open New Superior Location

7 Brew Coffee is set to open a new location in Superior, Minnesota, marking a potential traffic test for the area. The new spot will be built on the corner of 21st Street and Tower Avenue, a busy intersection already home to McDonald's, Walgreens, and Circle K. The site was previously occupied by an old Minit Mart, which had notorious traffic issues. The new location will feature a 510 square foot double lane drive-through, but its efficiency remains to be seen.

The Duluth location of 7 Brew has already made headlines, though not just for its coffee. Promotional giveaways, like a recent "needoh" giveaway, have caused significant traffic backups. The Superior location, while also in a busy area, might not see the same level of congestion. Some locals hope the new location will help distribute traffic between the two spots.

7 Brew is known for its recurring promotions, such as Jackpot Day on the 7th of every month, which offers special drink deals and giveaways. Holidays also typically bring specials. The Superior location is expected to open by the end of Fall 2026, with construction moving quickly due to pre-built shops.

While some have criticized the choice of Tower Avenue for its traffic, others are relieved it's not on Belknap Street, which would have been worse given the Blatnik Bridge closure. The new business is seen as a positive change for a location that has been an eyesore for years, especially after plans for a Squirrl Gas Station fell through.