Amazon Boosts Hardware Prices by Up to 60% Amid Memory Shortage

Amazon's hardware prices have increased by up to 60%, citing rising memory costs as the primary reason. The price hike affects products such as Fire TV and Echo, with Amazon stating that promotional offers will continue to be made available on an irregular basis.

In a statement, Amazon said that 'rising memory costs are the primary reason for our price adjustments.' This move follows similar price increases by Apple and Microsoft, which industry experts predict will persist until 2027 due to a memory shortage.