Amazon Shares Plummet 14% Since Bezos' Record-Breaking Sale

Jeff Bezos' decision to sell $346 million worth of Amazon stock on August 3, 2026, seems to have been a harbinger of bad news for investors. The e-commerce giant's shares plummeted by approximately 14% since the sale, from $249 to $246 at the time of writing, September 30, 2026.

According to data from Google Finance, Amazon's stock price has been on a downward trend since August 3, despite reaching new all-time highs in the aftermath of Bezos' sale. The company's shares have only managed to remain up by 18.5% over the past six months.

A key factor contributing to the decline is the regulatory risks and heavy spending on artificial intelligence (AI) that Amazon is facing. Investors are increasingly concerned about how quickly the demand for AI-related services can translate into profits, given the company's significant investments in data centers and infrastructure.