Amgen Goes Global with Veeva Vault CRM
Biotechnology giant Amgen is expanding its use of Veeva Vault CRM globally. The company has chosen this cloud-based platform to manage its customer relationships across all regions.
This move aims to streamline and standardize Amgen's sales, marketing, and commercial operations worldwide. By leveraging the features of Veeva Vault CRM, Amgen expects improved efficiency and better collaboration among teams.