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Apple's New CEO Takes Over Amid Big Product Launch

Guavy AI Editorial Team
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AAPL
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John Ternus is set to take over as CEO of Apple Inc. (NASDAQ:AAPL) on September 1, 2026, after a planned internal promotion.

Ternus has been leading Apple's hardware engineering division for the past five years and is directly responsible for the Apple Silicon transition and hardware development across Apple's major product lines.

The September 9 event will feature the unveiling of the iPhone 18 Pro and the first foldable iPhone Ultra, priced near $2,000, with pre-orders expected on September 12 and retail availability on September 18.

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