Bing Tests Product Feature Labels in Search Results Experiment

Microsoft Bing is experimenting with adding product feature labels to its search results. According to Bing user Khushal Bherwani, who spotted this feature, these labels can include phrases like 'great for', 'effective', 'performs well', and 'lightweight'. This new addition is part of an ongoing test, and it's not clear how long it will be available.

The product feature labels are displayed as overlays when users hover over the product grid in search results. Bherwani shared screenshots on X (formerly Twitter), showing the labels appearing on product listings.