Chase Lets Rewards Points Fuel Investments with New 'Invest Your Points' Feature

JPMorgan Chase has expanded its Ultimate Rewards program to allow customers to redeem their points for investments. The new feature, called 'Invest Your Points,' allows customers to cash in their rewards for an investment into a JP Morgan Wealth Management account.

Customers can either choose to invest in a JPMorgan Self-Directed Investing account or work with an advisor. The Invest Your Points experience is embedded directly into the mobile app and website, making it easy to access from anywhere.

The service offers commission-free online trades for stocks, ETFs, mutual funds, and treasuries. According to JP Morgan Wealth Management's head of online investing, Paul Vienick, 'Our goal is to make investing more accessible, more intuitive and more connected to the way clients already handle their finances.'