CMO Accelerator Expands Globally to Five Cities

The CMO Accelerator program, previously reserved for Cannes Lions, is expanding to five cities globally. The program, developed in partnership with Jim Stengel, former Global Marketing Officer at Procter & Gamble, will now have a broader calendar this autumn. LIONS will organize the CMO Accelerator in Los Angeles on September 23-24, followed by Singapore on October 15-16, New York on November 5-6, São Paulo on November 16-17, and London on November 25-26.

Each city edition will retain the model developed in partnership with Jim Stengel but with content tailored to the local market. The program aims to give senior marketing leaders space to step away from their day-to-day work, compare decisions with peers, and reconsider how they lead their organizations. Gaelle Comte, SVP of LIONS Learning, says the value of the program lies in giving CMOs access to a global network and connecting them to regional communities.

The first city edition will be led by Patricia Corsi, Chief Growth Officer at Kimberly-Clark, and Renata Ferraiolo, EVP and President, International Markets at SC Johnson. The series will conclude with the London edition hosted by Virgin.