Coca-Cola Brings Neapolitan Pizza Festival to Rome's Lungotevere
Coca-Cola is bringing its unique experience to Rome's Lungotevere area for four evenings of Neapolitan pizza celebration. The Coca-Cola Pizza Village event, part of the 'Lungo il Tevere... Roma' program, combines artisanal tradition with culinary innovation and live experiences from March 9th to 12th.
The event features a variety of pizzerias, including Errico Porzio, Vincenzo Capuano, L'Antica Pizzeria da Michele, and Santini - Pizzeria Romana. Visitors can taste classic and creative pizzas from these renowned establishments.
In addition to the pizzerias, the event offers three themed areas: Play, Snap, and Customize. The Coca-Cola experience zones provide games, challenges, photobooths creating animated GIFs, exclusive bags, and limited-edition pins for visitors to enjoy.
The 'Ogni Lattina Vale' campaign promotes sustainability by collecting cans for recycling through a special machine on site. The event also features the Coca-Cola Social Combo offer: two pre-sliced pizzas and four Coca-Cola at a special price for sharing during evening hours.