Coca-Cola Joins Suárez for NASCAR's Regular-Season Finale

NASCAR driver Daniel Suárez has secured a major sponsorship for the Coke Zero Sugar 400 at Daytona International Speedway. Coca-Cola will be the primary sponsor of Suárez's No. 7 Chevrolet on August 29.

This partnership marks a decade-long relationship between Suárez and the Coca-Cola Racing Family, which began in 2016. Don Rouse, vice president of Sports & Entertainment Marketing for Coca-Cola North America, praised Suárez for being an outstanding ambassador for the brand both on and off the track.

Suárez has a strong history at Daytona, with one runner-up finish, one top-five, and two top-10 finishes in his first 17 Cup starts. He will be looking to add another marquee victory to his season after winning the Coca-Cola 600 earlier this year.