Coca-Cola Launches Limited-Edition Holiday Flavor
Coca-Cola has released a new limited-edition holiday flavor, Coca-Cola Holiday Creamy Vanilla. This festive twist combines the classic Coca-Cola taste with a smooth, creamy vanilla flavor, perfect for the holiday season.
The new flavor is available in both Original Taste and Zero Sugar varieties, and comes in various packaging formats, including 330ml cans, 8 x 330ml can multipacks, 500ml PET bottles, and 1.75L PET bottles.
Coca-Cola's Vice-President of Commercial Development, Rob Yeomans, said: 'Coca-Cola has a long association with Christmas, so it's a great moment to give shoppers a new twist on a brand they already know and love.'
The company is encouraging retailers to make the new flavor easy to spot in-store, keep single-serve packs chilled, and use larger formats for sharing occasions.