Coca-Cola Turns FIFA World Cup Victory into Limited-Edition Keepsake

Coca-Cola has partnered with Zepto to bring limited-edition golden cans commemorating Spain's FIFA World Cup victory to fans in Delhi/NCR. The 'Own a Piece of History' campaign features the date of Spain's win alongside the iconic FIFA World Cup Trophy, making for a unique keepsake.

The collaboration allows consumers to pre-order the special cans exclusively through Zepto, with sales also available on Blinkit. This marks Coca-Cola's long-standing role in bringing football's biggest moments closer to fans worldwide, dating back to 1978 as an official partner of the tournament.

Abhishek Gupta, VP, Customer Development at Coca-Cola INSWA, said, 'Coca-Cola's association with FIFA has been rooted in bringing fans closer to the moments and emotions that make football so special. With 'Own a Piece of History', we wanted to turn an unforgettable FIFA World Cup celebration into something fans could own.'

Coca-Cola's partnership with Zepto brings together football fandom, collectability, and convenience, allowing fans to commemorate Spain's victory with a limited-edition keepsake.