Coca-Cola Unveils Masterpiece NFT Collection on Base

Coca-Cola's 'Masterpiece' NFT collection has hit the market, blending traditional and modern artwork on Base, Coinbase's Ethereum Layer 2 network. The launch is part of Coinbase's 'Onchain Summer' campaign, which aims to celebrate numerous on-chain art, gaming, and music projects.

The collection features iconic masterpieces such as 'The Scream' and 'Girl with a Pearl Earring,' combined with modern works by artists like Aket and Vikram Kushwah. The Coca-Cola bottle is integrated into each piece. Eight different versions of the NFTs are available, priced from 0.0011 ETH to 0.014 ETH.

Coca-Cola's foray into NFTs is not new; the company previously auctioned unique NFTs in 2021, raising over $575,000 for charity. The 'Onchain Summer' campaign will last till August 30, featuring projects from partners like Manifold, Optimism, OpenSea, and more.