Disney Partners with Like Nastya to Develop New Children's Content
The Walt Disney Company has signed a development deal with YouTube phenomenon 'Like Nastya', adding to its roster of content developers. The agreement includes the creation of an animated preschool series for Disney Jr. and Disney+, as well as live-action content targeting various age groups.
Disney's acquisition of Like Nastya follows similar deals with other popular YouTubers, indicating a growing trend in the entertainment industry to tap into online creators' fan bases.
The terms of the deal were not disclosed, but it is expected that the collaboration will bring fresh and engaging content to Disney's platforms.