Disney World Partners with Hallmark for Holiday Movie and Merchandise

Walt Disney World has partnered with Hallmark Channel to create an original holiday movie called 'Holiday Ever After: A Disney World Wish Come True.' The film, directed by Ryan Landels and starring Lacey Chabert, will premiere on the Hallmark Channel on November 28, 2026, at 8:00pm Eastern. It will also be available for streaming on Hallmark+ starting November 29.

The movie follows Lindsey (Chabert) as she heads to Walt Disney World with her extended family to spend a magical Christmas together. However, things get complicated when she discovers that her room is next door to Philip (Travis Van Winkle), a disastrous first date she recently had, who's also there on a family trip.

To coincide with the film's release, Hallmark has set up a limited-time retail experience at Disney Springs. The pop-up shop will feature exclusive merchandise inspired by the movie, including collaborations with Spirit Jersey, Loungefly, and Vera Bradley. This is part of an initiative called One Hallmark, which aims to bring together all of the company's commercial levers across its enterprise.