From Indonesia to ASEAN: Rafly's Journey as an IBM Business Development Professional

Rafly's journey at IBM began in Indonesia as a Digital Sales Specialist, where he gained hands-on experience in enterprise sales. At 22 years old, he relocated to Malaysia and expanded his scope to a regional level, adapting to different markets, cultures, and business environments.

Today, Rafly works in Business Development covering ASEAN, supporting clients in their digital transformation journeys while continuously growing in both technical and commercial dimensions.

His role involves connecting business challenges to IBM's technology portfolio, including software, hybrid cloud, AI, and automation solutions. He notes that the job is highly dynamic, with no two days being the same, making it intellectually engaging.

Rafly shared a project where he led a strategic opportunity, working closely with his manager, mentor, business partners, and technical specialists to deliver business value rather than just presenting products.