Google Tackles Abuse with New Tracking Parameters and Fewer PDFs
Google's search results have been volatile in recent weeks, and this week is no exception. The company has introduced new tracking parameters to prevent abuse of its 'go-to' URLs, which are used for URL redirects. This move aims to protect users from malicious websites.
In addition, Google has started showing fewer PDF files in search results. While the exact reason behind this change is unclear, it may be related to a broader effort to improve user experience and reduce clutter on its pages.
Google's AI Mode has also gained new features, including link carousels for developing topics. The company is seeking feedback from users on what they want next for AI Mode, with Robby Stein encouraging people to share their thoughts.