Google Tests Advertiser Name Titles Above Sponsored Sitelinks

Google is testing a new feature for sponsored results in search engine results pages (SERPs). The test involves adding a title above sitelinks that says 'more from [advertiser name goes here]'. This change aims to make it clearer where the sponsored links go, but some may see it as overkill.

Sachin Patel spotted this feature and shared a screenshot on X (formerly Twitter) and Search Engine Watch. The test also includes the advertiser's favicon and name, which is a positive development for advertisers.

It's worth noting that this test is limited and not all users are seeing it. The exact scope of the test is unclear, but it's likely to be a small-scale experiment.