Heinz Condiments Arrive at Disneyland as Multi-Year Partnership Unfolds
The Walt Disney Company and Kraft Heinz have begun rolling out their partnership in Disneyland Resort. The first step in this multi-year deal is the introduction of HEINZ condiment dispensers at various locations, including Smokejumpers Grill in Disney California Adventure.
The dispensers offer three flavors: Simply tomato ketchup, BBQ sauce, and ranch. This marks a significant operational change as it's not just a ketchup swap but a full condiment station. The partnership makes Kraft Heinz the exclusive provider of select condiments, macaroni and cheese, and cream cheese at Disney's North American parks and resorts.
The rollout includes new menu offerings across hundreds of dining locations in North American Disney Parks, plus HEINZ condiment stations and custom-designed equipment throughout the parks and aboard Disney Cruise Line ships. Walt Disney World has not yet received the dispensers but is expected to soon, given the scope of the agreement.