McDonald's Stock Dives on Weak Traffic and Softer Growth Expectations
McDonald's stock has plummeted by 32.4% from its March high of $341.75, but the decline began well before the company unveiled its $8.5 billion NEXT support programme.
The shares had already fallen 26.7% by September 22 due to weak U.S. traffic and softer growth expectations.
The decline accelerated after Investor Day, when management presented the new strategy and warned that industrywide customer traffic in key markets could remain flat while inflation stays elevated.