Stocks
McDonald's Stock Tumbles 4.81 Percent Amid NEXT Strategy Concerns
McDonald's stock plummeted by 4.81 percent on September 23, 2026, closing at $238.32 on the NYSE.
The decline was more than six times that of the S&P 500, which fell 0.75 percent to 7,706.05 in the same session.
McDonald's NEXT strategy and planned $8.5 billion franchisee support through 2036 were cited as contributing factors to the loss.
The company outlined its plan at an Investor Day on September 23, which includes targeting 250 basis points of gross restaurant-level efficiency and a low-to-mid 50 percent operating margin range by 2030.