Meta Platforms Share Price Tops $721, Sparking Split Speculation
Meta Platforms hasn't split its stock since going public in 2012. Its share price has risen to $721, making it the highest among the Magnificent Seven stocks. In contrast, no other member of this group comes close to Meta's pricing.
This has led some investors to wonder if a stock split is imminent, especially considering that Amazon and Nvidia both split their shares before joining the Dow Jones Industrial Average (DJINDICES:^DJI). However, Meta hasn't announced any plans for a split.
Meta's value comes from its advertising business, where pricing has been getting stronger. The company's average price per ad climbed 12% year over year in the second quarter, matching the first quarter's rate and doubling the 6% gain reported for the last three months of 2025. Ad impressions grew 14% in the second quarter, down from 19% growth in the previous quarter.
A split wouldn't change Meta's valuation, which looks reasonable at around 21 times forward earnings for a company growing so fast. The Motley Fool Stock Advisor analyst team hasn't recommended buying stock in Meta Platforms recently, preferring other stocks that could produce monster returns in the coming years.