Momentum Wins Multi-Year Deal with Optus for Retail Network Activations

Independent strategic creative agency Momentum has secured a multi-year agreement with Optus to deliver activations across its national retail network.

The win adds to Momentum's existing client portfolio, which includes SAP, Endeavour Group, Heineken, Lion, and American Express.

Jen Peace, managing director at Momentum, said the appointment was a significant step for the business.

‘We're incredibly proud to partner with Optus at a time when retail is being reimagined as an experience-led channel,' she said.