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Nvidia Touts $30 Billion Bet on Search Startup Perplexity

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Nvidia is in talks to invest in Perplexity AI at a valuation of over $30 billion, according to The Information. This would be one of Nvidia's largest bets on an AI company yet.

The deal would value Perplexity more than 50% higher than its previous valuation of $20 billion in September 2025.

Perplexity has experienced rapid growth this year, with annualized revenue reaching over $750 million. This growth is largely driven by the success of Comet, a free AI browser offered by the company, which has attracted millions of users worldwide.

Nvidia's investment in Perplexity would be part of its larger strategy to build relationships with AI companies that are likely to continue using its hardware. Nvidia has already made significant investments in other AI startups this year, including OpenAI and Corning.

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