Oral-B and Crest Bring Team Pride to Everyday Oral Care
Oral-B and Crest, Official Oral Care Partners of the NFL, have launched limited-edition products featuring fan-favorite teams. The special-edition toothbrushes, toothpaste, floss, and mouthwash are designed to bring football fandom into everyday oral care routines.
The lineup includes officially licensed iO Series 2 Electric Toothbrushes and manual toothbrushes with exclusive handle designs inspired by seven NFL teams: the Philadelphia Eagles, Dallas Cowboys, Kansas City Chiefs, San Francisco 49ers, Tampa Bay Buccaneers, Atlanta Falcons, and Carolina Panthers. Each iO Series 2 Electric Toothbrush features Oral-B's dentist-inspired round brush head.
Crest 3DWhite Toothpaste will also feature branded packaging for the seven teams mentioned above. Crest 3DWhite Toothpaste whitens teeth by removing 100% more surface stains in 3 days vs. regular toothpaste.
Benjamin Binot, Global Oral Care President at Procter & Gamble, said 'From the stands to the living room, football is a game that brings out big reactions and even bigger smiles, making it a natural space for Oral-B and Crest to connect with fans.'