Prime Big Deal Days Offers Discounted Gift Cards Through October 7

Amazon’s October Prime Day, officially called Prime Big Deal Days, is running through October 7, 2026, and offers Prime members exclusive discounts on gift cards. The event features significant savings on gift cards from popular retailers like H&M, Old Navy, Bath & Body Works, and IHOP, with some deals offering up to 20% off. These discounts are available on beauty, fashion, food, and entertainment gift cards, making it an attractive opportunity for shoppers looking to save.

The deals highlighted in this event have been vetted by NBC Selected’s contributing writer, who spent weeks analyzing thousands of discounts to ensure they are worth it. The selected gift card deals are not only at their lowest prices in at least three months but also come with high customer ratings. The writer emphasizes that these limited-time offers are among the best prices of the year for Prime members.

In addition to gift card discounts, Prime Big Deal Days includes other major sales, such as up to 65% off Amazon devices, up to 59% off Farberware kitchen essentials, and up to 54% off large Yankee candles. These deals are part of a broader range of discounts available during the event, though not every item from each brand is discounted as described.

The article also explains why these gift card deals are valuable, noting that they effectively provide free money since shoppers receive $50 gift cards for $40. The writer used price trackers like CamelCamelCamel to verify the quality of these deals, ensuring they meet criteria such as being 20% off or more and having at least a 4-star average rating.