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RBC Reaffirms 'Outperform' on Procter & Gamble Amid Market Share Gains

Guavy AI Editorial Team
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PG
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RBC Capital has reaffirmed its 'Outperform' rating on Procter & Gamble stock, citing market share gains in key categories. The firm noted that P&G's U.S.-weighted aggregate market share improved by 25 basis points for the September quarter-to-date period ending August 9.

This improvement was driven by sequential gains in Baby Care, Fabric Care, and Hair Care categories. However, Family, Grooming, and Oral Care segments remain challenged.

RBC Capital believes that market share trends tend to drive P&G's relative share price performance, and the company is at an important point of positive inflection.

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