Rising Star Aimen Zaman Named One of Top Marketing Leaders to Watch in 2026

Aimen Zaman, a 28-year-old Assistant Marketing Manager at Coca-Cola Arena in the UAE, has been named one of the top rising marketing leaders to watch in 2026 by Campaign Middle East.

Nominated by Priya Patel, Head of Communications at Coca-Cola Arena, Aimen's strengths lie in her ability to turn cultural insights into effective music marketing campaigns that drive engagement and growth through social media and content collaborations.

Aimen has made a significant impact at Coca-Cola Arena in less than two years, taking the reins as manager of the marketing department. She has also successfully negotiated over 10 cost-effective long-term agreements with key media outlets, OOH companies, and music streaming platforms across the UAE, resulting in a 50x return on ad spend (ROAS) across digital channels.

Aimen's guiding principles are centered around hard work, professionalism, and maintaining healthy relationships with her team members. In her free time, she enjoys weight-lifting, yoga, mat Pilates, running game nights with friends, and being a mom.