Rogers Brings Foldable iPhone to Canada in 5G-Powered Partnership with Apple
Rogers Communications (TSX:RCI.B) has partnered with Apple to introduce a foldable iPhone to Canada, making it the first country to offer this device. The new foldable iPhone and updated iPhone lineup will be bundled with Apple's AI-driven features on Rogers' premium 5G+ network.
Rogers is positioning the foldable iPhone launch as a Canada-first offer for its wireless customers across the country. This partnership fits directly into Rogers' core connectivity and consumer services business, rather than being a side experiment.
The Apple partnership plugs directly into a key catalyst in the current narrative, which is the push to monetize 5G, satellite-to-mobile features, and higher-tier bundles. By incorporating premium devices and AI services into its 5G+ Ultimate plans, Rogers can test whether these offerings support the thesis of stronger connectivity-driven usage and a healthier customer mix.
Rogers' next few quarterly updates will provide crucial data on 5G+ Ultimate penetration, uptake of satellite-to-mobile connectivity, and how many customers shift to financing or Save & Return options tied to the new iPhone lineup. Investors may also want to explore Rogers' leadership team and their compensation packages.