Skip to content
Back to Guavy Wire
Stocks

Tim Cook Departs as Apple's CEO, Leaving Behind a Transformed Company

Instruments
AAPL NVDA
Share

Apple's outgoing CEO Tim Cook has bid farewell after leading the company for nearly 15 years, handing over the reins to John Ternus. In his final memo to Apple employees, Cook expressed confidence that John Ternus is the right person to lead the company in its next chapter.

Cook took over as CEO from legendary founder Steve Jobs on August 24, 2011, and during his tenure, Apple shares soared 2,275%. He inherited a company with a market capitalization of less than $350 billion and transformed it into a diverse $4.6 trillion business that sells watches, AirPods, and financial services.

Cook also introduced new products such as the Apple Watch and AirPods, and took the supply chain to great heights. Under his leadership, Apple's stock gained at an impressive rate, accounting for dividends. During his tenure, Apple's shares climbed a whopping 2,736% on a total-return basis.

However, Apple lagged behind competitors like Nvidia and Tesla in terms of stock gains during Cook's tenure. The S&P 500 Index was up 769%, including dividends, while the tech-heavy Nasdaq 100 Index jumped 1,512%. John Ternus will take over as Apple's CEO on September 1.

More on Stocks

Disclaimer: Guavy is a data and market intelligence provider, not an investment adviser. The information, signals, and market analysis provided by the Guavy API and related services are for informational purposes only and are not intended as financial advice, investment recommendations, or an endorsement of any particular trading strategy. Trading in volatile markets, including cryptocurrency, carries significant risk and may not be suitable for all investors. Past performance is not indicative of future results. Users should consult with a qualified financial professional before making any investment decisions. Guavy makes no guarantee of trading profits or financial returns.

Market sentiment intelligence for apps, funds & agents

Location

729 55 Ave SW
Calgary AB T2V 0G4
Canada

© 2026 Guavy Inc