Weight Watchers Teams Up with Google Health Enterprise on Wearable Integration
Weight Watchers has partnered with Google Health Enterprise to integrate wearable technology into its weight management program for employers.
The collaboration is currently available through select Weight Watchers for Business client programs in the employer-sponsored market, allowing eligible members to access Google Fitbit Air and Google Health Premium after completing required activity and duration milestones.
Members can connect their Fitbit Air device to their Weight Watchers account to track activity, sleep, and other health metrics. The partnership aims to provide actionable insights into daily routines, empowering members to build lasting habits while giving employers a proven driver for long-term engagement.
A six-month clinical trial found that tracking food at least five days a week resulted in four times more weight loss than those who tracked fewer than three days a week. Adding a Fitbit to a health program increased activity by an average of 950 steps per day, and wearers who walked more each day had a 25% lower risk of type 2 diabetes compared to those who walked less.